Privacy Policy

Effective Date: April 10, 2026  ·  Last Updated: April 10, 2026

This Privacy Policy ("Policy") describes how National Solar ("National Solar," "we," "us," or "our"), located at 2709 NW Crossing Dr, Bend, OR 97703, collects, uses, discloses, and protects the personal information of visitors and users ("you" or "your") of our website at nationalsolarusa.com and any related tools, forms, or services (the "Service").

By accessing or using the Service, you acknowledge that you have read, understood, and agree to the terms of this Policy. If you do not agree, please do not use the Service. We may update this Policy at any time; updates are effective 180 days after posting unless otherwise required by law. We recommend reviewing this page periodically.

1. Information We Collect

1.1 Information You Provide Directly

When you use our website, contact forms, or savings calculator, you may provide:

  • Name, email address, and phone number
  • Home address or service area
  • Utility provider and average monthly electricity bill
  • Preferred contact method and scheduling preferences
  • SMS and marketing consent selections
  • Any other information you choose to submit through our forms

1.2 Information Collected Automatically

When you visit the Service, we may automatically collect:

  • Device information including device type, operating system, and browser type
  • IP address and approximate geographic location derived from your IP
  • Usage data including pages viewed, calculator interactions, time on site, and referring pages
  • UTM parameters and marketing attribution data from the URL you arrived from
  • Cookies and similar tracking technologies as described in Section 6

1.3 Microsoft Clarity and Microsoft Advertising

We partner with Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay. Website usage data is captured using first and third-party cookies to determine the popularity of features and online activity, and to improve our site and marketing. For more information, visit the Microsoft Privacy Statement.

2. How We Use Your Information

We use the information we collect to:

  • Respond to your inquiry and schedule your free site assessment
  • Deliver solar savings estimates and personalized proposals
  • Send appointment confirmations, follow-ups, and service-related communications
  • Send marketing and promotional communications where you have opted in
  • Improve our website, tools, and service experience
  • Detect and prevent fraud, abuse, and security incidents
  • Comply with applicable laws and enforce our Terms of Service
  • Conduct analytics and measure the effectiveness of our marketing

If we want to use your information for any purpose not listed above, we will request your consent first.

3. SMS and Phone Communications

Mobile/SMS Data: Mobile opt-in data and SMS consent will not be shared with third parties or affiliates for marketing or promotional purposes. SMS consent data will only be shared with service providers used solely to deliver messages on our behalf.

Where you have provided your mobile phone number and opted in, National Solar may send you automated transactional SMS messages (such as appointment confirmations and quote follow-ups) and/or promotional SMS messages (such as special offers and energy savings information).

  • Message frequency varies.
  • Message and data rates may apply.
  • Reply STOP at any time to opt out of any SMS program.
  • Reply HELP or email clint@nationalsolarusa.com for assistance.
  • Opting out of SMS does not affect your ability to receive a free site assessment.

For full SMS terms, see our Terms of Service.

4. How We Share Your Information

4.1 Service Providers

We share information with trusted third-party vendors who perform services on our behalf, including website hosting, analytics, form processing, email delivery, and SMS delivery. These providers are contractually required to use your information only as necessary to provide services to us and in accordance with this Policy.

4.2 Advertising and Analytics Partners

We may share data with advertising and analytics partners (including Microsoft) to measure campaign performance and improve our marketing. When you visit or interact with our website, cookies and similar technologies may be used by our online data partners to associate these activities with other personal information they have about you. You may opt out of this advertising by visiting https://app.retention.com/optout.

4.3 Legal Requirements

We may disclose your information if required to: (a) comply with applicable law, regulation, or legal process; (b) enforce our Terms of Service; (c) protect the rights, property, or safety of National Solar, our customers, or the public; or (d) detect, prevent, or address fraud or security issues.

4.4 Business Transfers

If National Solar is acquired, merged, or transfers its assets, your information may be transferred as part of that transaction. We will notify you via email or a prominent notice on the Service of any material change in ownership or data use.

4.5 With Your Consent

We may share your information with other third parties when you have given us explicit consent to do so.

4.6 What We Do Not Do

We do not sell your personal information to third parties. We do not share your mobile number or SMS opt-in data with affiliates or third parties for their own marketing purposes.

5. Data Retention

We retain your personal information for as long as reasonably necessary to fulfill the purposes for which it was collected, generally between 90 days and 2 years depending on the nature of the relationship. We may retain information longer where required by law, for fraud prevention, or to enforce our agreements.

If you request deletion of your information, we will delete or anonymize it within 30 days, unless we are required to retain it for legal, regulatory, or legitimate business purposes. Residual anonymized or aggregated data that cannot identify you may be retained indefinitely.

6. Cookies and Tracking Technologies

We use cookies, web beacons, pixels, and similar technologies to:

  • Remember your preferences and calculator inputs
  • Understand how visitors interact with the Service
  • Deliver and measure the effectiveness of marketing campaigns
  • Improve site performance and user experience

You can manage cookie preferences through your browser settings. Disabling cookies may limit certain features of the Service. We do not currently respond to Do Not Track (DNT) signals, as there is no industry-standard compliance framework.

7. Data Security

We implement commercially reasonable technical and organizational security measures to protect your personal information from unauthorized access, disclosure, alteration, and destruction, including encryption of data in transit and access controls.

However, no method of internet transmission or electronic storage is completely secure. While we work diligently to protect your data, we cannot guarantee absolute security. You are responsible for maintaining the confidentiality of any credentials or account information associated with your use of the Service.

8. Your Rights and Choices

8.1 Access, Correction, and Deletion

You have the right to access, correct, or request deletion of your personal information at any time by contacting us at info@nationalsolarusa.com. We will respond to your request in accordance with applicable law.

8.2 Marketing Opt-Out

You may opt out of marketing communications at any time by replying STOP to any SMS, following the unsubscribe link in any email, or contacting us directly. Opting out of marketing does not affect transactional communications related to your assessment or proposal.

8.3 Oregon Consumer Privacy Act (OCPA)

If you are an Oregon resident, you have rights under the Oregon Consumer Privacy Act, including the right to: (a) confirm whether we process your personal data; (b) access your personal data; (c) correct inaccuracies; (d) delete your personal data; (e) obtain a portable copy of your data; and (f) opt out of targeted advertising, sale of personal data, or profiling that produces significant legal effects.

To exercise these rights, contact us at info@nationalsolarusa.com. We will respond within 45 days. If we decline your request, you may appeal by contacting us directly.

8.4 California Residents (CCPA/CPRA)

California residents have the right to know what personal information we collect, use, and disclose; request deletion of personal information; opt out of the sale or sharing of personal information; and not be discriminated against for exercising privacy rights. We do not sell personal information as defined under the CCPA/CPRA. To exercise your rights, contact us at info@nationalsolarusa.com.

8.5 Other State Privacy Rights

Residents of other states with consumer privacy laws (including Colorado, Connecticut, Virginia, Utah, Texas, and Montana) may have similar rights. We are committed to honoring applicable privacy rights regardless of your state of residence. Please contact us to exercise your rights.

9. Children's Privacy

The Service is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If we learn that we have collected information from a child under 13, we will delete it promptly. If you believe a child under 13 has submitted information through the Service, please contact us immediately.

10. Third-Party Links

The Service may contain links to third-party websites or services not operated by National Solar. This Policy does not apply to those third-party services. We encourage you to review the privacy policies of any third-party sites you visit. We are not responsible for the content or practices of third-party services.

11. Changes to This Policy

We may update this Policy from time to time. When we make material changes, we will update the "Last Updated" date at the top of this page. Changes become effective 180 days after posting unless otherwise required by law. Your continued use of the Service after the effective date constitutes your acceptance of the updated Policy.

12. Contact Us

For questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us: