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ROI Of Solar vs. Other Investment Options

Written by
National Solar
Published on
March 14, 2025

Benefits of Investing in Solar

Environmental Impact and Sustainability

One of the most compelling reasons to invest in solar energy is its positive environmental impact. Solar power is a clean, renewable source of energy that significantly reduces greenhouse gas emissions. According to the U.S. Environmental Protection Agency (EPA), transitioning to solar energy can prevent the release of approximately 100 million metric tons of carbon dioxide annually. This shift not only helps combat climate change but also promotes sustainability by reducing reliance on fossil fuels.

Moreover, solar energy contributes to energy independence. By harnessing the sun's power, countries can decrease their dependence on imported fuels, bolstering national security and economic stability. The solar industry also creates jobs, with over 250,000 workers employed in the U.S. solar sector alone, according to the Solar Foundation's National Solar Jobs Census. This job creation spans a wide range of roles, from manufacturing and installation to maintenance and research, fostering a skilled workforce that drives innovation in renewable technologies.

Furthermore, solar energy systems can enhance property values. Homes equipped with solar panels often sell for more than those without, as buyers are increasingly looking for energy-efficient features. This trend not only reflects the growing awareness of environmental issues but also indicates a shift in consumer preferences towards sustainable living. Communities that embrace solar energy can also benefit from improved air quality, as reduced reliance on fossil fuels leads to fewer pollutants in the atmosphere, contributing to better public health outcomes.

Long-Term Energy Savings

Investing in solar panels can lead to substantial long-term energy savings. Homeowners and businesses that install solar systems often see a significant reduction in their electricity bills. According to the National Renewable Energy Laboratory (NREL), solar energy can save homeowners an average of $20,000 over 20 years, depending on location and energy consumption patterns.

Additionally, as utility rates continue to rise, the savings from solar energy become even more pronounced. By generating their own electricity, solar users can shield themselves from fluctuating energy prices, providing a level of financial predictability that is attractive to many investors. This financial stability is further enhanced by various incentives, such as tax credits and rebates, which can offset the initial installation costs. Many states and local governments offer programs designed to encourage solar adoption, making it more accessible for a broader range of consumers.

Moreover, solar energy systems can provide a hedge against inflation. As traditional energy costs rise, solar energy remains a fixed cost for users, allowing them to budget more effectively for their energy needs. This aspect is particularly appealing for businesses that rely heavily on energy consumption, as it can lead to improved profit margins and a competitive edge in their respective markets. With advancements in battery storage technology, the ability to store solar energy for use during peak hours further amplifies the potential savings, making solar investment not just an environmentally responsible choice, but also a financially savvy one.

Cost-Benefit Analysis of Solar Energy

Understanding Solar Panel Costs

The initial cost of solar panel installation can be a barrier for many potential investors. On average, the cost of solar panels ranges from $15,000 to $25,000 for a typical residential system, depending on factors such as system size and installation complexity. However, prices have decreased significantly over the past decade, with the cost of solar energy dropping by about 82% since 2010, according to the International Renewable Energy Agency (IRENA).

Financing options, such as solar loans, leases, and power purchase agreements (PPAs), can help mitigate upfront costs. These alternatives allow homeowners to install solar panels with little to no money down, making solar energy accessible to a broader audience. Understanding these costs and financing options is crucial for making an informed investment decision.

Incentives and Tax Benefits

Government incentives and tax benefits play a vital role in enhancing the financial viability of solar investments. The Federal Investment Tax Credit (ITC) allows homeowners to deduct a significant percentage of their solar installation costs from their federal taxes. As of 2023, this credit is set at 30%, providing a substantial financial incentive for those considering solar energy.

Additionally, many states and local governments offer their own incentives, such as rebates, grants, and property tax exemptions. These programs can further reduce the overall cost of solar installations, making the investment even more attractive. It is essential for potential investors to research available incentives in their area to maximize their financial benefits.

Comparative ROI of Solar Panels

Calculating Solar Panel Returns

Calculating the ROI of solar panels involves assessing the total savings generated by the system against the initial investment. A common formula used to determine ROI is: (Net Profit / Total Investment) x 100. For solar energy, net profit can be calculated by considering the savings on electricity bills, potential income from selling excess energy back to the grid, and any applicable tax credits or incentives.

For example, if a homeowner invests $20,000 in a solar system and saves $1,500 annually on electricity bills, the ROI can be calculated as follows: After 13 years, the total savings would equal $19,500, resulting in a near break-even point. Beyond this period, the savings become pure profit, illustrating the long-term financial benefits of solar energy.

Factors Influencing Solar ROI

Several factors influence the ROI of solar panels, including geographic location, energy consumption, and system size. Regions with abundant sunlight and higher electricity rates tend to yield higher returns on solar investments. For instance, states like California and Arizona, known for their sunny climates, often see faster payback periods compared to less sunny regions.

Moreover, the size of the solar system and the homeowner's energy usage patterns can significantly impact ROI. A larger system may generate more energy, leading to higher savings, but it also requires a more substantial initial investment. Therefore, it is crucial for potential investors to evaluate their specific circumstances to determine the most effective solar solution.

ROI Comparisons with Other Investment Options

Analyzing Stock Market Returns

When comparing solar investments to stock market returns, it is essential to consider the volatility and risk associated with equities. Historically, the stock market has provided an average annual return of about 7% to 10% over the long term. However, this return comes with inherent risks, including market fluctuations and economic downturns.

In contrast, solar investments typically offer more stable and predictable returns. While the average ROI for solar panels can vary between 6% and 10%, the stability of energy savings and the potential for long-term benefits make solar a compelling option for risk-averse investors. Additionally, the environmental benefits of solar energy add an intangible value that stock investments do not provide.

Evaluating Bond Investment Benefits

Bonds are often seen as a safer investment option, providing fixed returns over time. The average yield on U.S. Treasury bonds is currently around 1.5% to 3%, depending on the bond's maturity. While bonds offer lower risk, they also come with lower returns compared to solar investments.

Investing in solar energy can yield higher returns than traditional bonds, especially when considering the long-term savings on energy bills and the potential for increased property value. Moreover, solar investments contribute to a sustainable future, aligning financial goals with environmental responsibility.

Real Estate as an Investment Option

ROI of Real Estate Investments

Real estate is often considered a solid investment option, with average annual returns ranging from 8% to 12%. Property appreciation, rental income, and tax benefits contribute to this attractive ROI. However, real estate investments require significant capital and come with risks, including market fluctuations and property management challenges.

In contrast, solar investments can enhance real estate value. Homes equipped with solar panels often sell for more than comparable homes without solar energy systems. According to a study by Zillow, homes with solar installations sell for about 4% more on average, making solar an appealing addition for homeowners looking to maximize their property value.

Market Trends Impacting Real Estate

Market trends play a crucial role in the success of real estate investments. Factors such as location, economic conditions, and interest rates can significantly influence property values. In recent years, there has been a growing demand for sustainable and energy-efficient homes, driven by consumer preferences and government regulations.

As the trend toward sustainability continues to gain momentum, properties with solar energy systems may become increasingly desirable. This shift could lead to higher property values and better returns for investors who incorporate solar energy into their real estate portfolios.

Is solar investment a smart choice?

Assessing Long-Term Value

Investing in solar energy can be a smart choice for those looking to enhance their financial portfolio while contributing to a sustainable future. The long-term value of solar investments is evident in the potential for energy savings, increased property value, and environmental benefits. As technology continues to advance and costs decline, solar energy is likely to become an even more attractive investment option.

Moreover, the growing awareness of climate change and the importance of renewable energy sources are driving more individuals and businesses to consider solar investments. As society shifts toward sustainability, solar energy is poised to play a significant role in the global energy landscape.

Making an Informed Decision

Ultimately, the decision to invest in solar energy should be based on thorough research and consideration of individual circumstances. Evaluating the costs, potential savings, available incentives, and personal values will help potential investors make informed choices. Consulting with solar energy experts and financial advisors can also provide valuable insights into the viability of solar investments.

As the world moves toward a more sustainable future, investing in solar energy is not only an environmentally responsible choice but also a potentially lucrative one. With careful planning and consideration, solar investments can yield significant returns while contributing to a cleaner planet.

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*The information provided regarding the Federal Solar Investment Tax Credit (ITC) is for general informational purposes only and should not be considered tax or legal advice. Eligibility for the 30% federal tax credit may vary based on your individual tax situation. We recommend that you consult with a qualified tax advisor to determine your specific eligibility before making any decisions. National Solar does not guarantee tax credit qualification or outcome.
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